AMA joins SCMA and BISC for the 2026 Regional Meeting
Three days of education, networking and collaboration with operators, suppliers and industry leaders from across the region.
Association news
The Driving Heart of Alabama
The Alabama Motorcoach Association brings together the operators, tour planners and travel partners who move groups across our state, and works to keep motorcoach travel in Alabama safe, strong and respected.
Alabama motorcoach members together
Upcoming events
Meetings, marketplaces and registration for the AMA year.
No upcoming events are posted right now. Check the full calendar for the latest.
Stronger together on every road
AMA exists to promote and improve the motorcoach industry of Alabama through the collective efforts of its members, and to enhance the safety and image of motorcoach travel in the state.
The tour and charter motorcoach business is a major part of Alabama's hospitality economy. Members benefit from the lobbying and research the Association does on behalf of the industry, and every member signs a code of ethics when they join.
The Annual Meeting and Marketplace
Operator buyers and travel industry sellers from across the country, together for one-on-one tour itinerary planning.
Operators are seated in booths while associates visit and give a five-minute presentation about their destination, attraction or service. Add educational sessions, awards and evening events, and it is the most valuable few days on the AMA calendar.
Find the right partner, fast
Every AMA member has a listing in our online directory, searchable by company type and shown on a map.
- Motorcoach Operators
- Tour Operators
- Attractions
- Hotels
- Restaurants
- Theatres
- Tour Receptives
- Tourism Agencies
Board of Directors
Operators and associates from across Alabama who volunteer their time to lead the Association.
Alan Thrasher
President Thrasher Brothers Trailways, BirminghamWayne Ellis
Vice President Covenant Elite Charters & Tours, LoxleyDebbie Coates
Secretary / Treasurer Spirit Coach, MadisonNews and safety updates
Association announcements and practical guidance for Alabama operators.
Avoid the cost of an out-of-service order
Check emergency exit markings, add exits to your pre-trip inspection, and make sure every driver knows how to operate each exit type.
Safety
Do your biennial DOT update yourself
There is no charge to update your MCS-150. The last two digits of your USDOT number tell you the year and month it is due.
Compliance
Ready to join AMA?
Choose a membership plan and join online in a few minutes.